Serbia 4 Youth  Google Play app

News

10 things you might not know about the youth travel market

10 things you might not know about the youth travel market
CITIES MOUNTAINS
Zlatar

» Accomodation

» Service info

ZlatiborKopaonik

» Accomodation

Tara

» Hot spots

LAKES & RIVERS
Lower Danube

» Accomodation




10 things you might not know about the youth travel market
Published on 15.03.2014.

Who are the young travelers?

What are their travel motives, desires, habits?

How big is the market for the young travelers, how much they spend and what is the trend growth?

Answers to these and similar questions you can found in the text below. We bring you the full facts obtained by Mr. Diego Saez-Gil, Founder and VP of WeHostels at StudentUniverse, who even after several years working in the youth travel market does not stop getting surprised by how fascinating this sector is:


"1. Youth travel is one of the fastest growing markets of the tourism industry



UNWTO estimates that around 20% of the 940 million international tourists traveling the world in 2010 were young people. By 2020 there will be almost 300 million international youth trips per year, which represents a 59% growth in 10 years.

2. Young travelers often spend more than other tourists



According to the report the average youth traveler spends a total of $2,600 per trip whereas than the average international tourist spends an average of $950. As the report suggests “one secret to this greater spending power is being able to tap into the resources of their (often time-poor but money-rich) parents and the ability to work to earn additional money during their travels”.

3. And stay longer than the average tourist



The average stay of a young traveler is over 50 days longer than the average traveler. This is driven by study abroad and work and travel programs that allow young travelers to stay sometimes longer than 6 months in a destination, and from there travel around the region.

4. Young travelers are likely to come back in the futurewales



The high value of youth travel also lies in the ‘lifetime value’ that young people deliver to destinations through their travel career. They often return to the places they have visited in later life. In Australia, for example, research has indicated that 54% of young travelers return there later in life.

5. The youth travel market is more resilient than the rest of the tourism industry



Economic recessions have a lesser impact on youth travel that in the rest of the travel industry. Many young people decide to travel long term when they are having a hard time finding a job. Also, young people are less likely to be deterred from traveling by terrorism, political and civil unrest, disease or natural disasters.

6. Young travelers are more tech-savvy than the average traveler



It must not be a surprise that the youth segment has the highest penetration of smartphones across the globe (+79%) and that young travelers are early adopters of every new technology. This makes the youth travel sector a market of leading technological innovation and a learning ground for the whole travel industry.

7. The Chinese youth travel sector is growing at a double digit every year



According to UNWTO, 66 million Chinese will travel overseas this year, a 15% increase over last year, and 100 million will be global travelers by 2020. This makes the Chinese youth travel segment one of the fast growing ones in the whole industry. As the Chinese economy continues to grow and more families are able to afford sending their kids to study abroad this numbers are only expected to keep growing.

8. The age range for youth travel has expanded from 24 up to 30 years-old



As a result of demographic changes in western societies such as older age for marriage and longer study time-frames (post-graduate and master studies), the range for youth-style travel has expanded from 18-to-24 to 15-to-30 years-old and beyond.

9. Youth travel has a strong economic impact at a local level



In 2012, $217 billion of the $1.088 trillion tourism “spend” worldwide came from young travelers, an increase that vastly outstripped that of other international travelers. Because they travel for longer periods, young people also tend to spend a greater proportion of their total budget in the destination. The WYSETC indicates that around 60% of youth travel budgets are spent in the destination. Young travelers often avoid international chains and spend their money directly with local suppliers. This tends to increase the local impact of their expenditure and more money ends up with local businesses.

10. Young travelers are influencers and trend-setters that attract others to brands and destinations



Young people play an important role in influencing others to use certain products or brands and also attract other visitors to the destinations they travel. In Australia, for example, it was estimated that each young visitor taking a course in higher education was visited by an average of 1.3 people during their stay, generating an additional AU$1.2 billion for the Australian economy each year. Young people add atmosphere and ‘buzz’ to destinations, attracting other visitors and businesses."

Source: StudentUniverse


DON’T FORGET TO LEAVE YOUR COMMENTS
No comments here yet...



New photos
Zlatar Zlatar Lake Divcibare - Docek nove godine *2015* Divcibare - Docek nove godine *2015* Divcibare - Docek nove godine *2015*
We recommend
Eco hostel RepublicThe Fortress in NišBela Crkva LakesThe Fountains in SuboticaResavska CaveEco camp Fruska GoraPalic Film Festival
Partners
Tourism organization IvanjicaTourism organization GolubacToursim Organization of CacakResava CaveKurseviPrijemniNajStudentpoljskaisrbijaTourism Organization of ZlatarBelgrade Tourism FairTourism Organization of NisTourism Organization of Subotica & PalicTourism Organization of BelgradeNational Tourism Organization of SerbiaJpon Design StudioTourism Organization of Bela Crkva
(function($){ $(window).load(function(){ $("#scrRec").mCustomScrollbar({ horizontalScroll:true, scrollEasing:"easeOutQuint", scrollButtons:{ enable:true } }); $("#srcRecLeft").click(function(){$("#scrRec").mCustomScrollbar("scrollTo",92); return false;}); $("#srcRecRight").click(function(){$("#scrRec").mCustomScrollbar("scrollTo",-92); return false;}); $("#scrRec").mCustomScrollbar("scrollTo", "last"); $("#scrPar").mCustomScrollbar({ horizontalScroll:true, scrollEasing:"easeOutQuint", scrollButtons:{ enable:true } }); $("#srcParLeft").click(function(){$("#scrPar").mCustomScrollbar("scrollTo",92); return false;}); $("#srcParRight").click(function(){$("#scrPar").mCustomScrollbar("scrollTo",-92); return false;}); $("#scrPar").mCustomScrollbar("scrollTo", "last"); }); })(jQuery); toolTip(); initUseAbuse(); initKomForm(); FBoxInit(); InitScroller();
Gallery

Most popular articles

A COUNTRY WITH A SOUL

A COUNTRY WITH A SOUL What did you do in Serbia ? Did you like it there? Those are the ques...

All Aboard the Balkan Express! 10 Reasons to Set Off on a Serbian Adventure!

All Aboard the Balkan Express! 10 Reasons to Set Off on a Serbian Adventure! Fill article by Stefan Popovic ( The Daily Male ) Attention back-p...

Exit Festival

Exit Festival EXIT is the biggest music festival in South Eastern Europe. EXIT has...

10 THINGS YOU SHOULD NOT MISS WHILE STAYING IN NIS

10 THINGS YOU SHOULD NOT MISS WHILE STAYING IN NIS Welcome to Nis , the city that will win you with charm and warmth of...

10 things you might not know about the youth travel market

10 things you might not know about the youth travel market Who are the young travelers? What are their travel motives, desir...

The Belgrade Marathon

The Belgrade Marathon The Belgrade Marathon will be held on Sunday, 27th April 2014, for th...

Recommended tours

Iron Gate Tour - 1 day

Iron Gate Tour - 1 day On this tour you are going to encounter history from 2 000 years ago...Yes, you’ve r...

Uvac lake kayaking and hiking - 2 days

Uvac lake kayaking and hiking - 2 days Get ready for breathtaking landscapes and jaw dropping places where nature and peopl...

Guca Trumpet Festival - 3 days package

Guca Trumpet Festival - 3 days package Experience Guca Trumpet Festival in 3 days! No matter you are old or young, Guc...

Drina River Kayaking Tour - 1 day

Drina River Kayaking Tour - 1 day This  lightweight low key adventure  surrounded with breathtaking mountainous lands...

Uvac Lake and Zlatibor Mountain - 2 days

Uvac Lake and Zlatibor Mountain - 2 days Get ready for breathtaking landscapes and jaw dropping places where nature and pe...

Tara National Park - 1 day

Tara National Park - 1 day With beautiful nature, amazing food and landscapes that will take your breath away, ...
$(".accordion").accordion({event:"hover", icons: null});
Log in